Trendway Showcases Game-Changing Intros in Chicago
Holland, Mich. . . . With a beautifully re-imagined Chicago showroom and a new attitude, Trendway Corporation celebrates 45 years in business with a whole new direction. June 10 through 12, the company showcases some major product introductions that promise to be game-changers for the organization.
“2013 marks such an exciting River Front Showroom Chicago event for our company, our sales team, and our dealer partners. Our new products are so exciting, so relevant, and all supported by exceptional Trendway services.” notes Bill Bundy, Trendway President and CEO.
The terrace at 325 N. Wells Street has been extensively upgraded, with a more open, refined aesthetic. The showroom welcomes visitors June 10 thru 12, from 8:00 a.m. to 5:00 p.m. Visitors will enjoy the first look at three impressive product introductions for 2013.
FeekTM North America
Originating in the Netherlands a decade ago, Feek products and custom solutions have been specified by architectural and design firms across Europe and reside in the interiors of major corporations. Partnering with founders Eltjo Klomp and Frederik van Heereveld, Trendway now introduces the playful product line as exclusive manufacturer for the North American market. Feek’s bright, bold shapes inspired the showroom design, glowing with personality, light and color.
Feek products are created from polyurethane foam, coated by a special process to produce a textured, durable and comfortable skin. Conceived by Feek NL co-founder and internationally-recognized designer van Heereveld, shapes easily blend to create unique and almost irresistibly appealing collaborative environments. Fun, even whimsical, and undeniably cool, Feek stands up to the demands of public spaces. Available in an appealing range of colors, the introductory Feek Fundamentals collection offers a large selection of standard furniture elements, including several designed by van Heereveld exclusively for Trendway. Order acceptance is slated for July 2013.
VoloTM Movable Walls
A full 45 years of architectural wall expertise stand behind the development of a definitive new unitized wall system, Volo Wall. This new system offers the functional and design flexibility of a custom architectural wall product, but with the ease and speed of a unitized panel system. Volo elements are highly re-usable and reconfigurable, without construction mess and downtime, and with minimal impact to existing floor and ceiling.
Engineered to order, Volo affords designers a huge range of surface material options: veneer, tackable/fabric, laminate and faux veneer, tempered and decorative glazing, and writable/magnetic backpainted glass in a wide selection of colors. Volo is also easy to personalize for a range of privacy needs with its selection of solid and glass panels, as well as clear, patterned and translucent glazing options.
Volo’s versatile panel sizing responds to any space dimension requirements. Supported by 20/20 Giza, any designer who can plan with systems panels will find Volo refreshingly simple to design and specify. Order acceptance is slated for Fall, 2013.
CaptureTM Panel System
Capture the possibilities! Trendway previews the innovative new Capture System. The new offering is based on a proven, globally-inspired design, which received the 2010 Good Design Award and 2011 Pin-Up Design award. Trendway’s Capture System is fully reinterpreted for the North American marketplace and integrates beautifully with the company’s TrigTM
Desking and Pack®
The 3” frame-and-tile system combines a compelling clean, minimalist aesthetic with ease and practical performance. Capture embodies simplicity. The system is easy to understand and configure, simple to specify and order. Installation is effortless. Tiles snap easily into place without tools or hardware. It’s designed to accommodate the needs of all users – whether it’s for interactive accessibility, greater privacy, or any combination of the two. Order acceptance is slated for fourth quarter 2013.
All the new products will be manufactured in Holland, Michigan. “Trendway is celebrating its 45th Anniversary in style,” says Bryan Speet, Director of Product Development. “Our new products will allow us to blaze a trail of excitement for many years to come. The Trendway sales team and our dealers have been an integral part of the new product process, and the anticipation is growing as we complete final details and approach the finish line.”
Trendway Corporation, an employee owned company in Holland, Michigan, helps customers create beautiful and effective work environments with a wide range of furniture and architectural products. A company with more than 45 years of exceptional performance, Trendway provides customers peace of mind through outstanding service, quality products, guaranteed delivery, and fast/flexible custom solutions. The company offers many products including panel systems, filing, storage, casegoods, seating, and architectural solutions with moveable walls, glass storefront and raised floor. Trendway has served government customers as a GSA Contractor for more than 20 years. Certified a CarbonNeutral® Company by the CarbonNeutral® Company, its products are tested for conformance to SCS Indoor Advantage™ or Indoor Advantage™ Gold requirements. Many Trendway product lines have been level 1 certified by the NSF International. For more information on Trendway, please call (616) 399-3900 or visit www.trendway.com